Linked In site connects Recognition PR

08/06/2012

Recognition PR has become the new owner of the North East England Business Network on the popular social media site LinkedIn. 

The network has over 3,500 members from businesses and organisations around the North East and is used to exchange information and experience to help make running a business easier.

The North East England Business Network was established by Steve Affleck in 2009 and has grown to become a valuable resource to its members. Steve decided to transfer ownership because he is relocating to another part of the UK but wanted to ensure the ethos and purpose of the network was maintained. 

Recognition is one of the North East’s largest PR firms, representing high-profile clients including The Bannatyne Group, The Priory Group, Bristol Street Motors and Black Sheep Brewery. The firm also operates a video and audio production arm, producing web videos and web TV programmes from its studios in Darlington.

Steve Affleck said: "Recognition acquired the group after a process of evaluation bids from new owners. LinkedIn does not allow groups to be ‘sold’ so the bids were evaluated on the best approach to maintaining the original purpose of the group. Recognition’s extensive business network and high level participation in respected business organisations made the firm a logical choice to take the group forward."

Graham Robb, owner of Recognition PR, is also a member of the North East board of the Institute of Directors and the Entrepreneur’s Forum, two organisations which subscribe to the philosophy of the North East England Business Network and will subsequently be able to post information about their own activities and events.

Graham Robb said: "Recognition has been at the heart of the North East business community for years and taking ownership of this LinkedIn group will enable the firm to maintain the group’s philosophy, grow its membership and reach out to a widely network of connected business users. By sharing the facility with other interested groups we will ensure it becomes a ‘must use’ resource for people in business."



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