MEDIA RELATIONS

Maintaining first class relations with the media is essential to success in our field.

We have an extensive network of contacts throughout the UK media – including business, consumer, trade and financial publications as well as regional and national press - and we use a unique ‘shadow newsroom’ concept to present our clients’ plans, announcements and news stories to them.

Our consultants are highly skilled in tailoring stories and messages to maximise media interest and also appreciate the subtle differences involved in preparing material aimed at television, radio and new media. We are able to secure slots on national and regional news bulletins as well as magazine, business, lifestyle and reality programmes, resulting in a strong and healthy profile for our clients, in a challenging and competitive economic climate.

Where appropriate, we can forward information through our own ISDN line or supply radio interviews on mini-disc, using our in-house electronic editing suite.