Black Sheep Brewery, in conjunction with the Newsquest group of newspapers, has given the flight of a lifetime on the eve of the Tour de France.
A competition was held across the group’s titles to win a two night stay at York’s top hotel, Middlethorpe Hall, and a helicopter flight around part of the Stage 1 route of the Grand Depart.
Elizabeth and Ian Clough, from Brandon, Durham, were the competition’s winners, who will also spend Saturday in Masham as guests of the Black Sheep Brewery for Le Grand Party, where up to 20,000 people are expected to celebrate the occasion.
Jo Theakston, Sales and Marketing Director at the Black Sheep Brewery said: “Elizabeth and Ian are the envy of Yorkshire and the North East tonight, as they take off on this incredible flight. This is one of the most exciting weekends Yorkshire has ever seen and it is hugely rewarding to be able to give this prize, thanks to our partnership with Newsquest.”
NEWS RELEASE: ISSUED ON BEHALF OF THE BLACK SHEEP BREWERY
CONTACT: Paul White on 01325 363436
Notes to Editors:
The Black Sheep Brewery in Masham made its first beer in 1992 after being built up by Paul Theakston, whose family had brewed in the area for six generations.
In a world of ever increasing bland, mass-produced beer Paul saw an opportunity to return to what his family had done best since 1827, making real beer in the time-honoured fashion.
An old maltings building, once part of Lightfoot's Brewery became the Brewery’s home. This landmark building, which stands high over the banks of the Ure, had fallen in to disrepair as years of neglect as a semi-redundant grainstore had taken its toll. Paul assembled a small team around him to fight the rats and build a traditional country brewery.
The Black Sheep Brewery name derived from Masham’s association with sheep, but ‘Sheep Brewery’ didn’t quite sound right, so with a little creativity from Paul’s wife the Black Sheep Brewery was born, a name that sat well with the area, spoke volumes about the maverick attitude to the multi-nationals seeking to dominate the brewing industry and captured the essence of the family struggle that led to our birth.
Black Sheep Ale at 4.4% ABV, now in an eco-friendly lightweight bottle, continues to maintain its presence among the top ten premium bottled ale brands, and is available nationwide from virtually all the major supermarket retailers. It is a classic premium bitter and as with all Black Sheep beers, full of character derived from the best possible brewing materials, plenty of time and patience in the brewing and our very special Yorkshire Square fermenters.
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