Vertu Motors

Bristol Street Motors MG dealership opens in Beaconsfield following £100,000 investment


Bristol Street Motors MG Beaconsfield has now opened its doors, following a £100,000 investment.

Three new jobs have been created, with entry level and senior positions in both sales and servicing, providing opportunities to local people. Apprentices, who will earn a competitive wage whilst gaining qualifications, have also joined the team and will progress through their studies with the support of experienced Bristol Street Motors technicians.

As part of the investment at the site, significant works have been carried out, with a state-of-the-art showroom floor displaying the full catalogue of new MGs, ranging from the small but mighty MG3, through to the bold and dynamic MG HS. The full range offers all-electric and hybrid derivatives, which come with a competitive seven-year warranty.

Phillip Smyrl, General Sales Manager at Bristol Street Motors MG Beaconsfield, said: “I am very pleased to open the doors to our brand-new MG facility, after several months of work to create an excellent atmosphere for customers and colleagues.

“We’ve invested a significant amount to bring MG to Beaconsfield and recruited people to fill a range of roles, in addition to providing additional training to colleagues who will work across multiple brands.

“I’m looking forward to working with my new colleagues and welcoming the customers through the doors of Beaconsfield’s latest and most modern car dealership.”

Robert Forrester, Chief Executive of Bristol Street Motors, said: “We’re very pleased with the result of our refurbishment at Beaconsfield, creating our second MG dealership. It’s great to be able to create jobs in the area with this investment.

“The MG brand has a long history and a very bright future; I’m delighted that Bristol Street Motors is part of that. MG produces some fantastic electric and hybrid vehicles at affordable prices, opening up the option of owning a zero-emissions car to even more people.”

The MG name dates back to the 1920s and later became associated with some of Britain's favourite sports models. After the MG Rover Group entered receivership in 2005, the marque, along with the group's other assets, was purchased by China's Nanjing Automobile Group and is now part of SAIC Motor, one of the world's largest automotive companies.

MG currently offers six models in the UK, including three electric vehicles. These include the established MG ZS EV, the game-changing All-New MG5 EV and the highly efficient MG HS Plug-in Hybrid.



CONTACT: Caroline Walker on 01325 363436

Notes to Editors

Vertu Motors is the fifth largest automotive retailer in the UK with a network of 154 sales outlets across the UK. Its dealerships operate predominantly under the Bristol Street Motors, Vertu and Macklin Motors brand names.

Vertu Motors was established in November 2006 with the strategy to consolidate the UK motor retail sector. It is intended that the Group will continue to acquire motor retail operations to grow a scaled dealership group. The Group’s acquisition strategy is supplemented by a focused organic growth strategy to drive operational efficiencies through its national dealership network. The Group currently operates 150 franchised sales outlets and 4 non-franchised sales operations from 116 locations across the UK.

Vertu’s Mission Statement is to “deliver an outstanding customer motoring experience through honesty and trust”.

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Phillip Smyrl, General Sales Manager at Bristol Street Motors MG Beaconsfield
Phillip Smyrl, General Sales Manager at Bristol Street Motors MG Beaconsfield
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Outside Bristol Street Motors MG Beaconsfield
Outside Bristol Street Motors MG Beaconsfield
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