Vertu Motors



Vertu Motors has handed over the keys to a BMW 135i to Durham County Cricket Club’s overseas player Cameron Bancroft as part of the partnership deal between the two organisations.

Bancroft, who captained Durham in 2019, re-joined as an overseas player for the 2021 County Championship season. He will have exclusive use of the car, supplied by Vertu BMW Durham, throughout the season.

Players from the County Championship team, and the women’s North East Warriors cricketers proudly wear shirts with prominent Vertu Motors branding, which is also in situ within the stadium. This includes perimeter advertising for County Championship and England international fixtures.

In addition, the North East Terrace at The Riverside has been renamed the Vertu Motors Stand.

Vertu Motors has also entered into a similar partnership agreement with Yorkshire County Cricket Club.

Robert Forrester chief executive of Vertu Motors plc, said: “These are two significant partnerships for the company, and we are delighted to ensure Cameron Bancroft is ‘on the road’ with the stunning BMW 135i.

“Personally, I am looking forward to some sunny days at the beautiful Riverside, sitting in the Vertu Motors Stand watching Cameron knocking a few runs around.”

Cameron Bancroft said: “I’m over the moon with the car, it’s beautiful. Coming across from overseas there’s a lot to sort out, and this means I have one less thing to worry about so I’m very grateful to Vertu BMW for arranging it for me. We drive on the same side of the road here as in Australia, so that’s handy too!”



CONTACT: Caroline Walker on 01325 363436

Notes to editors:

Vertu Motors plc (which trades under the Bristol Street Motors, Macklin Motors, Vertu Toyota, Vertu Honda, Vertu Volkswagen, Vertu Mercedes-Benz, Vertu Kia and Farnell Jaguar Land Rover brands) was formed in late 2006 to acquire and consolidate UK motor retail businesses. The group was founded as a new entrant into the UK motor retail sector and is listed on the AIM market (UK:VTU).

In 2017, the Group became the first major UK motor retailer to offer customers the ability to purchase a used vehicle entirely online with the launch of Bristol Street Motors Buy Online. The platform enables customers to buy a used vehicle in as little as five minutes if they have the funds in place, arrange financial packages if they don’t, and have the vehicle delivered to any UK mainland home address.

Since flotation in December 2006, the Group has established itself as a major player in the United Kingdom automotive retail sector. The Group currently operates 144 franchised sales outlets and 4 non-franchised sales operations, representing 32 manufacturers, from 115 locations across the UK.

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Cameron Bancroft
Cameron Bancroft
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