Vertu Motors




Vansdirect, the Newport-based online retailer ( has appointed Samantha Ward as its operations director.

Samantha has been with the business since January 2016 when she joined as training and development coordinator. Working with each department, she supported the implementation of the business processes as well as being responsible for the training and development of new and existing staff.

Samantha progressed her career in 2018 when she was promoted to training and compliance manager.

In 2019, Sam was heavily involved in the implementation of the Vansdirect enquiry team, with this added responsibility she advanced into a business support manager role.

Following the further promotion to operations director, Samantha will have responsibility for managing the end to end delivery of the businesses operating model, including leading and developing the colleagues, ensuring the achievement of the operational and strategic objectives and delivering outstanding level of customer satisfaction.

Award-winning Vansdirect was founded in 1999 in Wales and has become one of the UK’s top independent commercial van retailers. It was acquired by Vertu Motors plc in January 2019 and recently committed to its Welsh roots, signing a new 10-year lease on its Newport premises.

Samantha said: “There has been a fantastic career path for me at Vansdirect. I am excited and feel very fortunate to be working with a team who share a passion for delivering first class customer service.

“We are aiming to further grow the reach of the company and have made several significant business development appointments recently. The future is looking very positive and I am looking forward to playing my part in further developing this great business.”



CONTACT: Caroline Walker on 01325 363436

Notes to editors:

Vertu Motors plc (which trades under the Bristol Street Motors, Macklin Motors, Vertu Toyota, Vertu Honda, Vertu Volkswagen, Vertu Mercedes-Benz, Vertu Kia and Farnell Jaguar Land Rover brands) was formed in late 2006 to acquire and consolidate UK motor retail businesses. The group was founded as a new entrant into the UK motor retail sector and is listed on the AIM market (UK:VTU).

In 2017, the Group became the first major UK motor retailer to offer customers the ability to purchase a used vehicle entirely online with the launch of Bristol Street Motors Buy Online. The platform enables customers to buy a used vehicle in as little as five minutes if they have the funds in place, arrange financial packages if they don’t, and have the vehicle delivered to any UK mainland home address.

Since flotation in December 2006, the Group has established itself as a major player in the United Kingdom automotive retail sector. The Group currently operates 133 franchised sales outlets and 3 non-franchised sales operations, representing 24 manufacturers, from 110 locations across the UK.

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Samantha Ward
Samantha Ward
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