Vertu Motors

Vertu Motors and Nottinghamshire County Cricket Club are poised to pursue another season of success together as their partnership extends into 2024.

Vertu Motors, a premium automotive retail brand with dealerships up and down the country, first joined forces with Nottinghamshire ahead of their 2022 season, where the famous Club stormed to the Division Two title.

Returning to the pinnacle of domestic cricket last year, Nottinghamshire consolidated their position in Division One with Brett Hutton topping the charts for most wickets for any county across the season, taking 62 at an average of just 21.40.

Nottinghamshire also made it to the quarter-final stage of the Vitality Blast for the seventh time in the last eight seasons, before a narrow loss to eventual winners Somerset – another County Cricket partner of the Vertu Motors brand.

As an Official Partner of Nottinghamshire’s, Vertu Motors has benefitted from pitch side branding and various digital opportunities at the famous Trent Bridge ground, whilst Vertu Motors branding has featured on playing kit across the various different formats of the game.

With a number of dealerships across the East Midlands region – including those representing Volkswagen, Kia, Honda and Honda Motorcycles in Nottingham itself – Vertu Motors will seek to continue its work with the Club in showcasing a range of local community programmes, whilst also boosting engagement in the sport.

In partnership with the Club’s Trent Bridge Community Trust and their Forget Me Notts initiative, Vertu Motors treated carers to an afternoon tea, in a show of support for those impacted by dementia within the local community.

Robert Forrester, Chief Executive of Vertu Motors, said: “Nottinghamshire is one of the most famous names in the County Championship and we are delighted to be able to continue our partnership with the Club into the 2024 season.

“We have enjoyed sharing the success that the Club has enjoyed on the field in recent years but more than that, have embraced the opportunity to work with them on a range of programmes to benefit the local community. We look forward to sharing more success, both on and off the field, during the year ahead.”

Michael Temple, Nottinghamshire County Cricket Club Commercial Director, added: “We feel extremely privileged to continue our partnership with Vertu Motors who have proved to be committed, active and determined in their support of our Club and our celebrated community initiatives.

“We feel that our values align perfectly, particularly when it comes to providing exceptional customer service, and we look forward to working together long into the future.”

ENDS

NEWS RELEASE: ISSUED ON BEHALF OF VERTU MOTORS

CONTACT: Caroline Walker on 01325 363436

Notes to Editors

Vertu Motors is the fourth largest automotive retailer in the UK with a network of 190 sales outlets across the UK. Its dealerships operate predominantly under the Bristol Street Motors, Vertu and Macklin Motors brand names.

Vertu Motors was established in November 2006 with the strategy to consolidate the UK motor retail sector. It is intended that the Group will continue to acquire motor retail operations to grow a scaled dealership group. The Group’s acquisition strategy is supplemented by a focused organic growth strategy to drive operational efficiencies through its national dealership network. The Group currently operates 184 franchised sales outlets and 6 non-franchised sales operations from 144 locations across the UK.

Vertu's Mission Statement is to "deliver an outstanding customer motoring experience through honesty and trust".

Vertu Motors Group websites – https://investors.vertumotors.com / www.vertucareers.com

Vertu brand websites – www.vertumotors.com / www.bristolstreet.co.uk / www.vertuhonda.com / www.vertutoyota.com / www.macklinmotors.co.uk / www.vertumotorcyles.com